A useful technical review identifies where an issue occurs and explains why it matters. Start with the affected pages and the information actually returned by the scan. Different websites and access conditions can produce different coverage, so check what was inspected before treating a result as an assessment of every page or system your business uses.
02
Connect the technical work to the customer journey
The app brings page-scan findings and AI-readability observations into the website context. Use them alongside your goals and important pages. A technical issue on the page that explains your main service may deserve a different priority from an issue on an old supporting page. The relevant next step is a defined fix, with someone responsible for carrying it through.
03
Close the gap between a report and a working site
Read the suggested instructions, discuss the finding with Phii or check whether a suitable service is available. Confirm what will change and the access needed before implementation. After delivery, inspect the website and use an appropriate follow-up check. A completed audit means the findings are available; it does not mean the problems were automatically fixed.
From understanding to action.
01
Select the right website
Choose the site you want to inspect and review the scope of the check. A client’s second website needs its own context.
02
Read the findings
Look at the problem, affected pages and explanation. Separate confirmed observations from information that still needs checking.
03
Choose and assign the fix
Decide whether to make the change yourself, ask your agency or order an available service with a clear scope.
04
Verify what changed
Check the implemented page and the relevant technical result. Use later evidence to see whether another action is needed.
A few things you might ask.
Is this the same as an AI visibility audit?
No. Technical page checks inspect aspects of the website. AI visibility looks at answers to the questions included in an audit. Both can help inform a wider plan.
Is this the same as Roast My Site?
A Roast focuses on how a visitor experiences a page and what may stop an enquiry. Technical findings and a Roast often reveal different parts of the same journey.
Does a good score guarantee more traffic?
No. A score summarises a particular check. Visibility and enquiries depend on other factors, including relevance, content, the offer and the wider market.
Can the technical work be done for me?
Check the available service and its scope in your account, or discuss it with your agency. Access, platform limits and the exact change need to be confirmed first.